DigiThrive Kenya – Digitizing Youth Micro Businesses

DigiThrive Kenya is a two-year program that supports young women-owned agri-food micro-businesses to grow through digital, financial, and marketing skills. It provides training, tools, and access to fintech and digital platforms, promoting inclusive entrepreneurship in Nairobi and Kiambu from 2025 to 2027.

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ABOUT THE PROGRAM

DigiThrive Kenya is a two-year program that supports young women-owned micro-businesses in the agri-food sector to adopt and use digital tools to grow their enterprises.

The program responds to challenges faced by young women entrepreneurs, including limited access to digital business development services, low digital skills, and limited awareness of suitable financial technology (fintech) solutions. Through a structured digitization accelerator, participants are equipped with practical digital, financial, and marketing skills to help them manage their businesses more efficiently, reach more customers, and increase revenues.

Participants go through a gender-responsive, hybrid learning journey that combines online learning, peer support, practical tools, and expert-led training. The program also connects participants to relevant fintech providers and digital platforms such as mobile payments, e-commerce, and social media for business.

DigiThrive Kenya promotes inclusive access to digital opportunities while supporting young women to overcome social and economic barriers in entrepreneurship.

WHO QUALIFIES?

The program is open to young women-owned micro-businesses in the agri-food sector (aged 18-35 years), Refugees and PWDS with a passion for success in the young women-owned micro-businesses in the agri-food sector.

Young women are particularly encouraged to apply.

 LOCATION

The program operates in Nairobi County and Kiambu County

DURATION

The program runs from Oct 2025 to Nov 2027.

ABOUT THE IMPLEMENTING PARTNER

The African Management Institute (AMI) is a pan-African organization with over 10 years of experience supporting entrepreneurs and small businesses across Africa.

AMI has supported more than 50,000

Recruitment ongoing

The DigiThrive Program supports young women entrepreneurs in the agrifood sector to grow and strengthen their businesses using simple digital tools and practical business support. It addresses the challenge of limited access to digital skills and tools that can help small businesses operate more
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